Photoflex introduces the incredible New StarFire shoe flash, and the FlashFire wireless trigger and receiver kit. These fantastic new products enable Photoflex to provide you with the finest shoe flash lighting kits in the world. One of these NEW kits is perfect for you to get the lighting freedom you desire!

This is the ultimate creative freedom kit. Photoflex has produced the finest, most versatile light modification product on the planet. You can go anywhere and put gorgeous light in unlimited places. Challenge yourself to produce absolutely amazing images that you never thought possible.

Photoflex believes in teaching you how to use our product before and after you purchase them. 20 years ago, we were the first to do so and now we have over 400 lessons on lighting at photoflexlighitngschool.com.
We have over 25 Photoflex Lighting Schools worldwide in more than 15 different languages. Our commitment to customer education is second to none.

Quality is an overused and abused word in this industry. If you really want to know how a manufacturer feels about the quality of their products, look at their warranties. Photoflex has more products with 5 year warranties than any other lighting company by far. Our SoftBoxes carry a six year warranty, which is six times longer than most manufacturers. Invest your money wisely, because quality truly has its rewards.

Photoflex products are used by the world's finest photographers and have been since we started 25 years ago. Come to the Pro Showcase and see how they use Photoflex to make their incredible images.

The Wires Have Been Cut

Break free of the tangle and hassle of wires with Photoflex. Introducing the amazing new line of wireless kits designed to make your life easier and your photography better.

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Free lighting lessons:
Learn from the pros!

Photoflex wants to make sure you get as much as you can out of our lights, modifiers, and accessories. That’s why we created this FREE online lesson resource. At PhotoflexLightingSchool.com, we will show you how to use your equipment to get the best results, and cover techniques and basic lighting principles used by today’s lighting professionals.

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Hot Selling Products

View some of our Hot Selling Products that are popular with the pros and amateurs alike.

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The Slanted Lens Lighting Series, volume 1

Check out this FREE DVD for great tips and tricks on how to set up and use your Canon® or Nikon® DSLR (with HD video) camera.

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Quality products include
long warranties

Our premium line of photographic lighting and equipment has grown and evolved over the last quarter century to make up our extensive product line. We are so confident in the quality and caliber of our products that it's easy for us to offer the longest warranties (on many items) in the industry. Check out our warranties and compare and you'll see the Photoflex® difference.

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Looking for Behind the Scenes Tips and Tricks?

Visit WebPhotoSchool® for some excellent Tips and Tricks that our Pro Photographers use to implement the steps necessary to create stunning breath taking images.

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