Fernando Escovar

What do Carmen Electra, Traci Bingham, Lisa Guerrero, Brooke Burke, Eva Mendes, Pamela Anderson, Eva Longoria, Tom Green, George Lopez, and David Beckham all have in common? They’ve all been photographed by Fernando Escovar.

Born in Los Angeles of Colombian descent, Fernando is probably one of the most engaging, friendly and creatively inspired people you’ll ever meet. Growing up with a photographer for a father, it’s easy to imagine that a career in photography was Fernando’s destiny – his genetic fate as some might say.

But photography wasn’t exactly what Fernando had in mind when he headed to the esteemed Otis-Parsons College of Art and Design in Los Angeles to major in fashion design. It wasn’t long after arriving, in his first year at school in fact, that Fernando’s future began to reveal itself.

He laughs at the memory of how terrible he was at his chosen major, “I sucked at it! I was horrible at everything about fashion design!” except any part that included the taking of photos. That’s where Fernando showed his true colors; excelling at any project consisting of picture taking, picture developing, and marketing of the final product.

Nonetheless, he pushed forward in his fashion design schooling until the day a visiting instructor, attempting to convince him he was in the wrong field, asked Fernando to shoot her fashion line. The result inspired him to believe that maybe photography was the way to go. From that job he landed another, and another, until his part-time work as a freelance photographer began to develop into a full time career. With encouragement from family, friends and college instructors, Fernando made the decision to leave school and turn his full attention to photography. He hasn’t looked back since.